The three images below were the initial colour palettes + themes I put forward to the client to see what they felt was best suited for the clothing line's complimentary colours.
My client initially showed me these designs of their work to emphasise what style they would like the animation to share. A bright and colourful pastel ensemble invoking the 'Life's a beach' swimwear line (pictured far right).
The still images below are from the animation itself, showing the most pivotal frames within the finished result.
My client was over the moon with the final result, as was I.
The music which coordinates itself with the edit of the video works exceptionally well and furthermore meets the client's criteria of being, light, playful + ultimately fun. I very much enjoyed creating this project for the client.