Creating YouTube thumbnails, Instagram stories and desktop ads illustrated within Adobe Fresco, Photoshop and Firefly.
Concept inspiration | Video game nostalgia x 90's Anime Gen-Z demographic | Original article seen here.
Be bold in your style within gaming, car culture or fashion. The same customisation as you would from building your avatar within your gaming experience, or how you feel whilst having the GRILLA product.
Nostalgia advertising is a driving force within the Gen-Z target audience currently.
Video games offer a wide array of individualism that allow the player to become who they want to become, Pokemon is a prime example of this. Being the world's largest video game franchise, this catapults the feeling of being the avatar, "pocket-monster" or creature that you wish to play as.
Be what you want to be, play how you want to be, GRILLA GAME.
