I harnessed brands' assets, to build their mobile adverts with 40+ different advert types, ranging from video units, product galleries, store locators, augmented reality try-on ads and much more. I led on the creation of £1M advertising campaigns for Lombard Odier, translating their international campaign through animations and developed a 50th anniversary original boot campaign for Timberland. Similarly, I produced an animating series of ‘build your own watch’ configurator units for brands such as Longines, TAG Heuer and AP.
Final advert
Alpine - VV - 360 - Pannable
Final advert
GUESS - Content Cards - SS24 Collection
Final advert
Maserati - Hotspot - Magnify - Displacement Gallery
During my time at MOBKOI, I was promoted to studio lead to head up all work with LADbible Group, but most importantly the work within LADbible Gaming. Managing campaigns with brands such as: Sony, PlayStation, Epic Games, Nintendo, Meta Quest, Oculus Rift and many more gaming campaigns. Surpassing the proposed annual profit target of our studio campaigns to £500K/year, from leading the projects as well as my overall designer role within the marketing agency to achieve this.
Final advert
LadBible - Wilkinson Hydro 5 - Wipeable
Creating interactive "gamified" units for these clients, to have their demographic connect with the engaging adverts, collaborate with current trends or share their own content from the game (or product) to promote the brand further.
Building relations with LadBible as our main studio partner, helping grow our annual profits in this area of studio campaigns by 20% in a year from starting within this new role. Updating our creative offerings, designing bespoke gamified units, quarterly updates of our newly innovated units and keeping client liaison a top priority.
Final advert
Flexform - Perry Sofa - VV - Sidebar - Shoppable
Final advert
Creed - Queen Of Silk - Reactive Scroll - VV
Final advert
Old El Paso - Food Kits - Video Selector - Animated Display
Final advert
Third Love - Fit Finder - Inline Video - Auto Rotating Gallery
Final advert (Italian market)
Timberland - FW23 - Animated Display - Colour Burst
Final advert
Triumph - Chrome Collection - Video Selector
MOBKOI is a sister company of The Brandtech Group, which is the world’s #1 digital only marketing services group and the #1 generative AI marketing company. Present in more than 40 countries, working with 8 of the 10 largest advertisers in the world and 49 out of top 100 advertisers. With a BAFTA, an Emmy, a world-changing idea, recognised by Fast Company as one of the world’s most innovative companies.
2 years of digital design, over 100 campaigns and 200+ units created
